It is fair to say that we share a common need to talk about something else in our industry that is not the Coronavirus and the devastating effect it is having on people’s lives as well as entire business sectors.
While communities are rallying together to defeat the COVID-19 outbreak, there are also a number of companies enforcing unjustified layoffs, charging crazy cancellation fees, and not processing refunds for unused products.
Global corporate & brand sponsorship traditionally gives planners a key opportunity to maximise their relationships with companies that have already budgeted for events.
Ok, I’ve borrowed the sentiment from the accession of Charles VII of France way back in 1422, but that’s the general direction of today’s blog. Are live events really dead, set to be buried under an avalanche of remote Zoom me-toos? Or will that most innate of human characteristics, to socialise and interact with other humans, win out?
Is it a given that all future face to face events will have to be amplified with some sort of digital & virtual experience?